About us

Hi, I’m Eli, founder of BlueSail AI.

Before starting BlueSail AI, I spent years at LexisNexis Risk Solutions selling fraud prevention, identity verification, and compliance tools to law firms, financial institutions, and fintechs.

I learned how to map complex client workflows, diagnose vulnerabilities, and understand how businesses handle risk and compliance requirements. I worked with automated systems designed for real-time decision-making, fraud detection, compliance screening, and identity authentication— systems that had to be secure, auditable, and built for regulated industries from day one.

When AI tools became accessible, I realized I could build the kind of sophisticated automation I’d been selling, but fully customized for each business instead of one-size-fits-all products. I’d always wanted to build something in tech, and AI finally gave me the tools to do it without needing a traditional developer background.

I founded BlueSail AI because most AI automation agencies are either selling templates, pushing courses, or just trying to make quick money. Very few are actually building secure, compliant, fully customized solutions for businesses that need to eliminate bloated manual processes without creating new risks.

My background in workflow diagnosis, automation, compliance, and risk management just means I naturally build things more responsibly. I understand what creates vulnerabilities, what auditors look for, and how to design systems that won’t blow up during an audit or create compliance issues down the road.

Most AI agencies come from software development—they understand technology but not business operations, risk, or compliance. I come from the opposite direction, and that’s what makes BlueSail AI different.